Lifestyle
Beyond Redness Relief: Cetaphil Encourages Proactive Sensitive Skin Protection With Soothing & Comforting Line
Ready to be excited? Read my latest story!
Events
Egg Hunts, Parades, and More: Easter Comes Alive at SM Supermalls
This Easter, SM Supermalls transforms into a vibrant playground filled with egg hunts, parades, and colorful photo spots until April 5.
Events
SM Coastal Cleanups Go Beyond Trash, Teach Communities to Care
In celebration of World Water Day, SM Supermalls, through its corporate social responsibility arm, SM Cares, organized coastal cleanup activities across six locations with seven participating malls across nationwide, reinforcing its long-term commitment to environmental stewardship and sustainable waste management in its most-loved malls.
Events
SM Introduces Sparklo Reverse Vending Machines to the Philippines for the First Time Ever
SM Supermalls is strengthening its commitment to environmental sustainability through a new partnership with global cleantech company Sparklo.
Lifestyle
A Feast of Flavors Awaits at SM City Zamboanga
The table is set for something special as a feast of firsts arrives at SM City Zamboanga.
Designed for Style, Built for You: HONOR X8d Arrives for only Php 15,999!
Crafted to deliver an optimal experience to users, the HONOR X8d is priced at Php 15,999.
Lifestyle
Pursuit of a more biker-inclusive SM yields Record-breaking 36 wins from DOTr, Mobility Awards
SM's heartfelt initiative to support bikers during COVID has now evolved into a strong advocacy for maxed-out Active Mobility and protecting the culture of cycling across the country. Through its work, it has forged loved spaces that not only aim to accommodate but protect bikers--culminating in a record-breaking 34-win citation at the 2025 Mobility awards with two additional distinctions from the Department of Transportation (DOTr).
Lifestyle
SM MEGAMALL INTRODUCES MORE “FIRST IN PH” BRANDS THIS 2026
More brands, more firsts, more reasons to be at SM Megamall
Events
TRABAHO O NEGOSYO LAUNCHES at SM MOA
Thousands participated as Go Negosyo, in partnership with SM Supermalls, mounted the March 6 Trabaho at Negosyo at SM Mall of Asia
Lifestyle
ALL FOR REAL: Best New Finds in Metro Manila with SM Supermalls
Is this FOR REAL? Yes it is! You get all these best new discoveries and more, only at your most-loved SM. 💙😉
💆♀️ Nuat Thai, SM City Marikina
🧋 Chagee, SM City Bicutan
🫖 Tianlala, SM City Masinag
Prepare to experience REALNESS at your mall of first and evolving finds. ✨
#NewEraOfSMSupermalls
#NewEraOfEvolvingExperiences
#GalaToTheMax
Lifestyle
Sun‑Powered Spaces: How SM Is Transforming Malls into Energy Hubs
With further rollouts for rooftop solar panels to power its operations, SM Supermalls blends utility with lifestyle by integrating solar generation seamlessly for all shoppers across their most-loved malls. The MOA Sky Walkway and the SM City Bicutan Sky Garden Parasols embody SM's firm commitment to clean energy without disrupting the customer experience.
Brandplay Wins Agency Of The Year At 61st Anvil Awards, Takes Home 26 Trophies
Brandplay earns Agency of the Year at the 61st Anvil Awards, securing 26 trophies in one of the most competitive years on record, underscoring the agency’s commitment to strategy-led creativity, disciplined execution, and meaningful, measurable communication outcomes.
Lifestyle
Take Your Malling Experience to the MAX with all the Best New Firsts in Cebu at SM Supermalls
Do you want to hear something new? Check this out!
Tech
Caps Off, Deals On! HONOR Launches Graduation Sale with Up to 25% Off and Flexible Payments
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Events
SM Supermalls Delivers a Maxed Out Race Weekend with 32,000 Runners
Major race events at SM malls in Cebu and SM Mall of Asia bring runners together through SM Active Hub lifestyle and sports programs
Lifestyle
DTI and SM Supermalls Strengthen Partnership to Help MSMEs Scale
The 2026 DTI–Bagong Pilipinas National Trade Fair concluded at SM Megamall after five days of showcasing Filipino enterprise, creativity, and resilience
Lifestyle
WE ATE THAT! Best New Eats in the Metro at SM Supermalls
When it comes to food recommendations that just hit, SM is here to serve and deliver us the best of the best foodie experiences in the Metro.
Brandplay Wins Agency Of The Year At 61st Anvil Awards, Takes...
Brandplay earns Agency of the Year at the 61st Anvil Awards, securing 26 trophies in one of the most competitive years on record, underscoring the agency’s commitment to strategy-led creativity, disciplined execution, and meaningful, measurable communication outcomes.
