The current global situation brought about significant lifestyle changes: more people are working from home, consumers are shopping online for their convenience, and business owners are transitioning to online and e-commerce platforms to stay afloat. Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, shares three sellers who found success online with Shopee and how they are preparing for the much-anticipated 9.9 Super Shopping Day.
Obra Ni Juan: Supporting Employees and their Families
Obra Ni Juan, a local clothing store, halted their operations inside a leading mall when the pandemic hit. They decided to shift to online selling to continue their business, launching their Shopee store last June 2021. Obra Ni Juan started to make their products available to a bigger and wider audience while continuously generating sales even with their physical stores being closed. “Because of Shopee, our employees are able to continue providing for their families despite these trying times.”
They are content with the Shopee Seller experience as Shopee provided them with an assigned Incubation Manager who guides them through the onboarding process and supports them in maximizing the different tools they can use to increase sales and foot traffic. With 9.9 approaching, Obra Ni Juan says, “We are bolstering our stocks for our existing products and we have been continuously preparing new items and designs to offer to our Shopee customers. We will also utilize other Shopee marketing incentives such as free Shopee Ad Credits; which leads to clicks that are converted to actual sales and continue to utilize the available marketing tools to scale our business.”
Cleanstar: Building Customer Loyalty
Cleanstar is a one-stop shop for all dental floss needs that supplies affordable, innovative, and high-quality dental floss pick products. During the early stages of their business, they saw Shopee as an opportunity to extend their reach. “By regularly attending the online webinars organized by Shopee and accessing helpful resources on educational hubs, we managed to set up our Shopee online store. The key is utilizing everything that Shopee offers and to just be consistent in what you are doing.”
Cleanstar leverages Shopee Live and In-App Business Insights the most. “Through Shopee Live, we can discuss our product line to our customers and also educate people regarding oral health which helped us gain more followers. Through In-app Business Insights, we also get to monitor the overall performance and health of our store through data and inform us on which aspects we can improve on, and allows us to reply to customers’ feedback about our products. It’s really humbling to see the growth in our follower numbers, and how they give feedback every time they order.”
With the number of orders they were receiving, Cleanstar eventually decided to hire a team just for fulfilling Shopee orders. This coming 9.9, Cleanstar is preparing its stocks early to fulfill orders without the hassle. They also put up ads on the site to improve the visibility of the products.
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